Brainwear

Do you believe she's wearing a helmet?? That's right, a company called Yakkay has put the sassy in bike helmets. None of those clunky, tacky things on these pretty heads. And there's no reason to compromise safety to look good. It works something like this...

[base helmet]
+

[fashion cover; several shapes and colors to choose from]
=

[cool + hip bikers]

As their motto says, it's "brainwear for smart people." I wonder when these bad boys will make it stateside...maybe around the same time as the Taga bikes??

[I first spotted these on Design Mom]